The basic term is SEO stands for Search engine optimization. It is the process of getting traffic from the organic, free, or natural search result on search engines. It is the process of increasing the quality and quantity of traffic to your website through the organic search engine results like Google, Bing etc. There are two different types of SEO methods to improve website rank in search engines known as On-Page SEO Technique and Off-Page SEO.
What is On-Page SEO?
On page SEO is the process of optimization blog post or websites in order to increases site’s ranking in search engine result. It includes all measures that can be taken directly within the website, optimizing site performance, like optimizing metadata etc. On page refers to all the activities that we directly do within our web page in order to get higher position in the search engine rankings. On page SEO helps rank higher in the search engines and this will also increase the website traffic. On page refers to all the things within our website such as title, content image, description, internal linking, keywords stuffing etc. Here are the most important Best On Page SEO Techniques 2018.
- Optimized internal links
- User friendly 404 pages
- Mobile friendly pages
- Text formatting
- External links
- Image optimization
What is Off-Page SEO?
Off page SEO refers to the techniques that can be used to improve the position of a website in the SERP (search engine result pages). Off-page SEO techniques will help improves your website position in SERP. The most popular method Off page SEO technique is Link Building. Here is the most important thing in off page SEO Techniques.
- Link Building
- Social media marketing
- Forum submission
Let us we will discuss Top 7 Best on Page SEO Techniques 2018.
1: Page titles: It is called the title tag or Meta title. It is the main text that describes a web page. The page title should include the targeted keywords to your web page. It length should be more than 70 characters.
2: Meta Description: Thee are HTML attributes that provides include summary of web pages. It is called the short paragraph. It is summarize the page contents. It is the very important aspect of on page SEO. It length should be up to 160 characters.
3: URL Structure: It is one of the important factors of On page SEO for your website ranking. We should use search engine friendly’s URL for better result. A URL structure can be supported every web browsers and prompts the user to click on it. There should be a unique URL of each page. A unique URL makes easier for search engines to choose the best match for the search.
4: Keyword Density: It is depending on the percentage of the number of times a keyword appears on a page divided by the total no of words in that page. The page content comprise 2- 3% of keyword density at a maximum ration. Relevant keywords should be mentioned in the website content but should be limited. If you want to show your keywords unique so you can underline or highlight the main keywords.
5: Image optimization: It is the basic step for the SEO campaign. It is one of the most important factors in SEO optimization. Images are one of the building blocks of on page SEO optimization. Image factor includes the Alt tag, title tag, and image name, image size and linking. Image linking technique offer even betters results.
6: Internal Links: It is the important parts of the any website are else pages .These is hyperlinks that point at the same domain. It is one that point to another page on the same website. It helps to improve your ranking for particular keywords.
7: External links: It is the most important way to build your website and also more visitors. They do pass SEO authority from other sites to your sites and increased your domain Authority. External link also called the outbound internal link. They are basically two types: vertical and horizontal linking. The number of external links may be relevant for the evaluation of a website by search engine like Google etc.
