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11 Effective Ways to Increase Google AdSense Earnings

Nowadays many bloggers are making money through Google AdSense from their blog. Some bloggers earn much more than AdSense, despite having Website Traffic, while some bloggers find good traffic on the website even though they do not get more than AdSense. Google AdSense gives you money according to CPC and CTR, so you should always keep an eye on your CPC and CTR. The higher the CPC and the CTR, the more money you can make from your blog. There are some of the best techniques to increase CPC and CTR, by following which you can earn a lot of money like other successful bloggers. But before knowing the techniques, you should know that what is the end of this CPC and CTR?

What is CPC?

The full form of CPC is Cost-Per-Click. This is the Amount that is received by Google AdSense Advertisers according to Per-Click on their Ad and provides you with cutting off your share. Lowering CPCs depends on many factors like Blog’s Niche, Region of Visitors, and Blog Quality. For example, the Blog of News and Entertainment Niche, which is less than the Blog of Technology Niche, has very little CPC.

What is CTR?

CTR is Full form Click-Through-Rate. How many percents of visitors who visit your blog and visit Ad, click on Ad, this is your Click-Through-Rate. For example, if you visit an Ad from 1000 visitors who visit your blog and 15 visitors click on it, then your CTR will be 1.5%.

To know this, Formula (Total Ad Clicks / Total Impressions) X 100

How to increase Google AdSense Earning.

To increase your income from Google AdSense, you should first increase the traffic coming to your blog. The more people read your blog, the more likely you are to get Ad Clicks and in the same way you get the money. However, blogs with more traffic sometimes make less money than blogs with less traffic. This is due to their lowering of CPC and CTR. If this is the case with you, then you can increase your CPC and CTR by following the Best Techniques to increase CPC and CTR.

How to Increase CPC and CTR – 11 Best Ways to Increase Google AdSense Earnings.

Concentrate on Website Niche

If you wish to generate huge revenue with AdSense then picking up the right niche for your website should be your foremost task. Choose the niche which is most looked by visitors. In the list of highly preferred niches, banking, finance, insurance, gaming, real estate, domains, automobile, internet marketing, jobs seek a good position among all. If earning is the aim then these niches could help you lot.

Don’t Skip the Keyword

Along with the niche of your website, also put efforts on keywords. Go with an in-depth research and sort out the keywords which are highly searched by the people. Find the profitable keywords and use them in your content. Google algorithm will use those keywords and place the ads accordingly. This will ultimately help you to target the potential customers and to increase the click-through rate.

High-Quality Content

Write the content which is likely to get more click-through rates and cost per click rates from AdSense ads. One should draft the content relevant to one’s website or niche. Avoid content duplication if you want to increase your profit margin. Formulate your content in an answerable form and bring solutions to readers’ queries. Visitors will only land to your blog if it gives adequate information about what they are searching for. Hence top-quality content will unquestionably ensure higher AdSense CPC rates.

AdSense Ads Best Size and Location

The size and location of ads appearing on your blog have the greatest impact on CPC and CTR. Placing your AdSense Ads at the beginning of the blog post can lead to a significant increase in CTR as well as CPC value. Therefore, always place ads in the initial and middle part of Post, right below the post title, because most people do not read posts at the full down, so the CTR of the downward trend is less. The Ideal Size of AdSense Ads is 480 × 60, 300 × 250, 160 × 600 etc. Your effort should be that you place these Ads of Sizes in your Blog Post, this will improve your CTR very much.

Organic Traffic to Increase AdSense CPC

Organic Traffic is what comes directly from Search Engine. AdSense Ads also depend heavily on CPC, Organic Traffic, and Traffic Region. To increase Organic Traffic, you should optimize your Search engine for best use of Blogs and Long-Tail Keywords. Along with India, you also try to add Traffic to USA from your blog because CPCs are more likely to be received when traffic from developed countries like USA is clicked. CTR is also significantly increased by Organic Traffic.

Blog’s Performance

Your blog’s performance also affects your CTR and CPC. If your website loading speed is slow then it will have a negative impact on your Blog’s Traffic. To increase the Performance of Blogs first you should find a good Hosting Service like Bluehost, Hostgator, whose server is fast. To speed up your blog speed, select Fast and Responsive Theme and use the W3 Total Cache Plugin.

A fast website increases traffic to your blog and reduces load-time. Lowering load-time, you get higher CPC.

Type and Color of AdSense Ads

There are many types of ads available in AdSense like Image Ads, Text Ads, and Link Ads. You should choose both text and image ads for your blog. Also, you should also set Color of Ads according to your blog’s Color. For example, if your blog’s background is white, then your ad’s background should also be white. But if you want you can choose any other color, but choosing a single color increases the CTR and CPC value.

Category Blocking

Google AdSense also facilitates a great option to block any category of ads which you find irrelevant to your niche and is not paying you appreciable revenue. You can easily block the category in which the impressions are high but the CTR and CPC values provide less. Blocking category has a positive effect on CTR and CPC.

Add Google Search Box

You add Google search box to your blog. This Search Box is displayed on your blog and whenever a visitor searches through it, it also shows Ads with Search results. The possibility of clicking on these ads is also high. So that they have higher CTR as well as higher CPC value.

Audience Location or Country

Another important factor that you need to consider is the country or location you are targeting. To increase the CPC, make sure you are targeting the country where click rates are high. Create your website or content that is liable to get the audience globally and consequently you can gain more cost per click.

Mobile Responsiveness

Visitors can land to your web page through different platforms like the laptop, desktop, mobile etc. Try to make your website or blog responsive to all devices so as to bring the more targeted audience to it. No doubt, the maximum number of readers comes from laptop and desktop devices but if you succeed in getting the visitors from hand-held devices like mobile then CPC will increase noticeably.

You can increase your CPC and CTR significantly by using these 11 best techniques to increase Google AdSense earnings from your blog. If you know any other Technique which is not included in this article then write it in the Comment Box. If you have any questions in mind, then you must present it to us. Your suggestions and questions are always welcome.